Feature |
SpiceVine |
Typical Supplier |
Ingredient Profile |
Fresh, clean‑label, allergen‑friendly |
Bulk processed, additive‑heavy |
Flavour Impact |
Chef‑crafted, award‑winning, “made‑in‑house” taste |
Standardised, mass‑market |
Menu Versatility |
Multi‑format use across proteins & veg |
Single‑format, limited use |
Operational Efficiency |
Fewer SKUs, less waste, tighter COGS |
More SKUs, higher waste |
Brand Storytelling |
Provenance + awards build consumer trust |
Minimal or absent |
Category Impact |
Premiumises & grows the segment |
Maintains status quo |